The head of Walt Disney Company, Bob Iger, has reportedly instructed those who currently work from home to begin coming into the office four days a week from March of this year.

He has asked the "hybrid" employees to treat Monday through Thursday like in-person workdays, because in his opinion, face-to-face interaction for a creative brand like Disney, is non-negotiable.

Sources claim that this revelation was made merely two months after Mr. Iger's unexpected return to Disney. It is worth mentioning that the company's board of directors reinstated Mr. Iger to help it through a challenging time after its share price crashed and the Disney+ streaming business continued to operate at a loss.

Less than a year had passed since he had left the company and returned. Prior to that, he oversaw Disney for 15 years during which time Bob Chapek took over as CEO in February 2020 and was later replaced by Mr. Iger.

Iger asserted that nothing beats the chance to develop substantially by learning from leaders and mentors or the opportunity to engage, analyze, & collaborate with colleagues that arise from being physically present in a work environment. He added that interacting more face-to-face will enhance the company's innovation, atmosphere, and employees' leadership training.

Notably, in an effort to stop the spread of COVID-19, Disney, like many other large corporations, permitted its staff to work from home throughout the outbreak.

However, the entertainment mogul has recently taken action to invite employees back to their workplaces. Similar modifications to their working standards have recently been revealed by companies including Snap Inc., Tesla Inc., and Uber Inc. Three days a week of office work have been mandated for Apple employees since September by the tech giant.

Source credit:

https://www.bbc.com/news/business-64218702